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Starting this MA was an intentional career change. I have not been feeling confident about CV representing me in a way that would help me get a more creative role, so I arranged a meeting with graduate support to discuss the best steps going forward for making a good CV.   On their advice I have revamped my CV…

Since starting the course, I have applied to many Festivals. To begin with I was looking at festivals who call out for short 7-10 second clips. Since completing Easy Peelers for unit 2 of this course, I created a FilmFreeway account and submitted to many festivals. To give context, here’s a screenshot from FilmFreeway showing the status of my LIAF…

I have accumulated 3 crucial areas of learning, namely: marketing myself, my animation focus and the technicalities of animation.   In January and I attended a UAL graduate fair that was focused on the animation industry and made sure that I had a portfolio ready, updated my website and made a new show reel compiling the work I have done in my career so far. At the fair I attended a 1-1 portfolio review with Jesus Ovejero from The Line. He directed me on marketing myself. I also spoke to Ken Fountain, from DNEG who directed me on how to animate the showreel better.  My showreel from January 2026 In May, 2026…

Q How would you advise people to get into the industry?  A I think, especially in animation, if you don’t like hard work, I would advise you find something else where you can have fun.  But it’s also fun and amazing to see what you can do together, what you can accomplish.  I think that’s…

Q How do you think AI is influencing the animation roles? A A bit like when I started, there was a shift.  Eventually the animation industry will change.  AI is not quite there, but I think if you work on small things like digital content, such as for YouTube, you’ll have lower cost.  Take Cocomelon…

Heidi Madsen is an animation producer who originally trained as a 2D hand-drawn animator and has since worked across 2D, CGI, and live action. She’s also my neighbour, and this October I interviewed her about her career. Her path into animation resonated with me, especially her experience of loving art but feeling out of place…

As part of unit 2, I was given the opportunity to direct an animation, with a team for the first time. It was incredibly daunting as I have never directed anyone but myself, so having a team to direct was something that I had no clue how to do. What ended up happening was a…

Lost in translation Lipsync: My idea came from a memory of when I stayed at my friend’s flat in Sydney. I had asked her where the [WIFI] router was. With my English accent, I pronounce router as ‘rooter’. She found this hilarious and told me that in Australia a rooter is a prostitute. For the…

Anicom is the term used for an animated sitcom. Pretty much every genre has been expressed through animation, and in the 1960s, 2D animation was used to make a sitcom called The Flintstones. What makes an Anicom different from children’s animation shown on the TV is that they are made to appeal to the whole…